London

Galway

Bologna

Montréal

Academy Schedule: UK, EMEA and The Americas

DAY 1

Times shown below are UK times

Title

Time

Trainer(s)

Welcome and Introduction

13:00 - 13:30 GMT

Mark Sudbury, The World 100 Reputation Network

Reputation and the world-class university

13:30 - 13:45 GMT

Mark Sudbury, The World 100 Reputation Network

A strategic approach to planning reputation management

13:45 - 14:45 GMT

Alan Ferns, Formerly The University of Manchester

Researching and developing a brand position

15:00 - 16:00 GMT

Abi Kelly, RCSI University of Medicine and Health Sciences & Mark Sudbury, The World 100 Reputation Network

Communicating research

16:00 - 17:00 GMT

Alan Ferns, Formerly The University of Manchester

DAY 2

Times shown below are UK times

Title

Time

Trainer(s)

Mentoring

13:00 - 14:00 GMT

Dr. Ishan Cader, The World 100 Reputation Network

Stakeholder engagement

14:00 - 14:45 GMT

Andrea Farquhar, McMaster University

Measurement and evaluation

15:00 - 16:00 GMT

Mark Sudbury, The World 100 Reputation Network & Dr. Ishan Cader, The World 100 Reputation Network

Rankings strategies

16:00 - 17:00 GMT

Duncan Ross, Times Higher Education

DAY 3

Times shown below are UK times

Title

Time

Trainer(s)

Mentoring

13:00 - 14:00 GMT

Mark Sudbury, The World 100 Reputation Network

Crisis communications

14:00 - 14:50 GMT

Andrea Farquhar, McMaster University

Brand campaigns and marketing

15:05 - 16:00 GMT

Andrea Farquhar, McMaster University

Resources and structures

16:00 - 16:45 GMT

Mark Sudbury, The World 100 Reputation Network

Overview

16:45 - 17:00 GMT

Mark Sudbury, The World 100 Reputation Network