The World 100 Reputation Academy is an intensive practical reputation training programme that has helped over 100 people improve their knowledge around university reputation. Aimed at professional communications, marketing, and international staff in international World 100 universities, with pre-director or first-director level experience, World 100 Reputation Academies build practical and strategic skills that can be applied to support reputation, strengthen recruitment and deepen brand distinction. The academy operates in both a face-to-face format and an online format. We will be running a mix of both throughout 2024. Watch this space for information on the next World 100 Reputation Academy. Explore some of the topics in more detail in our blog post ‘Five Ways to Manage Your University’s Reputation’ The Academy is suitable for Managers, Heads and similar of the following departments:
Delegates do not need to be from universities that are members of the Network, although W100 members will be given priority booking. Formerly Associate Vice-President for Director of International Engagement and External Relations Chief Executive, Internal and External Engagement Tracy Chalk Chief Marketing and Communications Officer
Jo Kite Deputy Director of External Relations Santiago Fernández-Gubieda Lacalle Director of the Reputation Unit Shirley Chong Director of Communications Agree that the Academy content has helped them develop a fuller understanding of communications and brand to apply in the workplace Strongly agree that what they learned at the reputation academy will support their personal career development Agree that the social events at the Reputation Academy were good and provided a relaxed environment for networkingAbout the Reputation Academy
High-level training for Communications, Marketing, and International staff in global universities.
UPCOMING REPUTATION ACADEMIES:
Attended a previous virtual Reputation Academy?
Resources and recordings are available below:The Training
The following topics are typically covered:
WHO SHOULD ATTEND THE ACADEMY?
Communications
Marketing
International
Experts on The World 100 Reputation Academy Training Panel include:
Alan Ferns
External Relations and Reputation
The University of Manchester
Abi Kelly
RCSI University of Medicine and Health Sciences
Andrea Farquhar
McMaster University
University of Technology Sydney
University of Birmingham
University of Navarra
City University of Hong KongPrevious Academy Feedback
