Consultancy

Top universities know that reputation matters, and take a strategic and evidence-based approach to reputation management in order to progress. Whilst The World 100 Reputation Network has always undertaken research for its membership, some universities want bespoke support. As founder of the network, and specialist higher education consultancy, The Knowledge Partnership is ideally placed to undertake reputation research, international surveys and partnerships research. We work for many universities an agencies to support their higher education reputation. Our consultants have over 20 years' experience in higher education research, specifically global universities, and our research team have the skills to support global research insights.

For a discussion or quote, please contact Mark Sudbury at mark.sudbury@theworld100.com

REPUTATION REVIEWS

How are you viewed as a university by stakeholders and other universities?

RANKING AND ACADEMIC REPUTATION

What do academics and employers think of you, and how do they vote for you in the rankings?

BRAND ANALYSIS

What are your key messages and brand strengths? What are your points of difference compared to peers? Creating academic flagships and brand positions.

REPUTATION TRACKING

How do you compare on key reputational measures against W100 universities?

PORTFOLIO ANALYSIS

How are your academic programmes structured? Are they recruiting the right students? Are you offering the courses and content that employers want?

REVIEWS OF MARKETING AND COMMUNICATIONS TEAMS

We review your marketing and communications functions, comparing your structures with best practice in W100 universities to provide intelligent solutions.

PARTNERSHIP EXPLORATIONS AND CAMPUS BUSINESS CASES

We review the merits of partnerships for campuses, entire programmes or specific degrees, surveying students, employers, academics and leaders, and looking at the data behind success or failure.